Vita & Contact ·
infoHello, I am a Munich-based product and graphic designer. I studied textiles and economics at the LDT Nagold and interdisciplinary product design and visual communication at the Free University of Bozen/Bolzano, Italy.
So I speak German, English and Italian.
I gained work experience at Hans Albu Sanmiguel GmbH and by working for various clients in the field of visual communication and webdesign.
I am always curious about new job opportunities and collaborations, so don't hesitate to drop me a few lines.
Anton Baier
Greineckerstr. 10
D-81379 München
Mobile: +49 173 9638109
E-Mail: hello@antonbaier.com
Gesprächsstoff ·
pdAged and weathered materials are known to add unmistakable character and charm to products. In these fast-paced times with mass production and use of increasingly indestructible, sterile materials those qualities are slowly being lost or mechanically imitated for the sake of fashion.
My work investigates the possibilities of process-oriented personalization of products during utilization, with the goal of designing products that are more alive. The close association between people and objects, especially in intangible ways, has a positive impact on how long a product is used.
The traditional duffel bag was newly interpreted here as representative of mobility and the collection of impressions. Objects transported by the owner are specifically utilized for the individualization of the product to allow personal factors to influence the natural aging process. Based on the graphic technique of grattage the content leaves, as a result of use, a silhouette-like trace on the surface of the textile and raises the curiosity of the observer. The result is by necessity a play on interpretation.
Project:
Degree project (BA) | wt09/10 | unibz.it
Supervisors:
Steffen Kaz, Alin Köhler
Exhibitions:
DESIGNERS' OPEN 2010
Leipzig · 10/2010
Haus der Kunst | Offener Raum
Munich · 08/2010
Abnützlich ·
pd|vcThis project explores the possibilities of using the unpredictably occurring wear and tear of textiles as a design element. Staining, abrasion or dirt on clothes or home textiles are mostly considered as disruptive factors. I wanted to give them a positive meaning by using these inevitable changes to design the product while using it.
After experimenting a while and evaluating the usability of these phenomena, I created garments that use the influence of sweat, wine, coffee or dust for an individually developing design.
Project:
“How coincidental is the coincidence?” | st09 | unibz.it
Supervisors:
Antonino Benincasa, Roberto Gigliotti, Jörg Gleiter
Lucia Scuro ·
pdThis product plays on the inversion of light and shadow while demonstrating the increasing potential of LED technology. By projecting a visual clone of the lamp, which is generated by luminous points, the old technology is literally outshone.
On the one hand, the overall appearance of the object is supposed to be dark and diffuse and as similar as possible to a real shadow. To achieve this optical effect I decided to cover the whole frame with gray felt. On the other hand the form should be iconic and not distract from the main focus, the projection, which should seem to appear from nowhere. I therefore created an easily adjustable projector that also serves as a rack for the lamp shade under which it is hidden.
Project:
“Poetic led” | wt08/09 | unibz.it
Supervisors:
Claudio Larcher, Holger Jahns, Claudio De Luca
PLayer Jacket ·
pdThe “Player Jacket”, is a jacket consisting of two layers, of which one is a detachable bag. It provides the “urban traveler” with sufficient space for the comfortable storage of his daily required objects without needing an additional carrier. It offers the convenience of using the bag while wearing the jacket, but also independently of it, thanks to the included shoulder strap. This strap, normally hidden within the bag, can be easily taken out and adjusted to the desired length.
The primary material used for this first model is denim. The casual cut along with the clean and puristic style offers the customer the highest comfort while remaining well dressed.
Project:
“Take away – Design is a journey” | st07 | unibz.it
Supervisors:
Steffen Kaz, Hans Höger, Andrea De Benedetto
Alles Fassade?! ·
pd|vc"Alles Fassade?!" analyzes the continuous process of human personality development. Nowadays especially teenagers are exposed to uncountable social influences which makes it for them sometimes difficult to develop an own moral concept. Without reflecting they adapt styles and habits of the media, their social environment or idols, while often forgetting their own interests. They basically copy the personality of someone they adore, who embodies certain desires and visions.
The goal was to raise awareness for the value of every persons individuality. The product should support teenagers finding out more about themselves and maybe to perceive bad behaviours. By following specific calls for action the children should subconsciously reflect their attitudes to strengthen their personal and individual evolution.
While completing the assignments an individually personalized pixel image of the respective idol transforms into a self-portrait of the teenager himself. Gradually flipping the squares the adapted identity literally fades away slowly revealing the real personality.
Project:
“De- and Contextualize” | st08 | unibz.it
Supervisors:
Antonino Benincasa, Wilco Lensink, Patrizia Bertolini
Popp Art | Auwärter ·
webI designed and realized the website of Poppart and Auwärter, a carpenter's shop based in Southern Germany. I also did the photography for the main chapters of the page.
www.popp-art.de
www.auwärter.com
Buck Fotodesign ·
webIn collaboration with Eva Gotthardt of Designheit I realized the website of Marcus Buck Fotodesign, Munich.
Petra Katharina Kassel ·
web|vcI designed the website as well as business cards and papers for Petra Katharina Kassel Styling, Munich.
Lechtal Immobilien ·
webFor Lechtal Immobilien I designed and realized the website including a cms-backend (content-management-system).
Team Eckmann ·
web|vcJohannes Eckmann hired me to develop and realize the website for his coaching programme “team-eckmann”.
For his project “Stadtwerk Dialog” I was asked to design the logo according to the existing corporate design and to create letter papers, business cards, envelopes and address labels.
Betten Raab ·
webSome years after I did the first website for Betten Raab, I worked out its relaunch with a new concept and design.



































































































































